My client is in the FMCG industry and they are looking for a Brand Manager The ideal candidate: * Should have 5 + years of experience in FMCG * Should understand Arabic * Brand Marketing experience is key and essential

The responsibilities:

• Devise, manage & implement the marketing strategy for designated
  brand(s) in order to achieve the Marketing plan objectives.
• Develop and execute approved short and long-term marketing plans
• Review continuously executed marketing plans and policies at regular
  intervals, in relation to changing market patterns and new opportunities, and
  make recommendations to the Marketing Manager, to enable the company to
  achieve the brand objectives.
• Propose sales volume & value for each Brand & SKU in the brand group; given
  planned marketing effort in order to be aligned w/t the Marketing plan
  objectivess
• Ensure the delivery of brand targets (KPIs) including profitability, market share,
  consumer satisfaction & top of mind awareness to enable the company to
  achieve the defined Marketing plan objectives.
• Maintain competitive quality, style, packaging and performance of all items in
  the brand group to achieve the desired differentiation strategy and objectives.
• Develop and/or update competitor brand profile based on pricing,
  merchandising, packaging, consumer actions, and other factors to have
  complete knowledge on the market dynamics.
• Develop & propose advertising and promotion plans in order to achieve the
  brand objectives.
• Lead, recruit, develop & retain the Brand team in order to build strong
  talents/valuable resources for the team.