Saudi Vision 2030 - Saudi Arabia's Vision 2030 is a comprehensive long-term plan aimed at reducing the country's dependence on oil and transforming the economy into a diverse, knowledge-based one. As part of this vision, the country has made significant efforts to improve its business environment, including reducing bureaucracy, increasing foreign investment, and developing its tourism and entertainment sectors. These efforts have led to a growing and dynamic private sector, with new industries such as technology and renewable energy emerging. 

The government has made a concerted effort to promote the entertainment sector, including investments in cultural institutions, sports facilities, and tourist attractions. This has led to an increase in domestic and international events, such as concerts and festivals, as well as the opening of new cinemas, theme parks, and entertainment venues. The sector has also seen the emergence of new players in the market, such as international entertainment companies looking to tap into the growing demand for leisure activities in the country. 

The market for entertainment in Saudi Arabia is expected to continue to grow as the government continues to invest in infrastructure and expand the offerings available to both locals and tourists. The rising income levels and changing consumer preferences of the country's young and increasingly urban population are also expected to drive growth in the sector.